Jason Statham, Shah Rukh Khan and Megan Fox. ARCHIVE

UAE telecom giant e& has announced a new global campaign, “Go for More,” enlisting stars like Jason Statham, Shah Rukh Khan, and Megan Fox. Launched on November 1, the campaign seeks to showcase e&’s expansive service ecosystem, connecting audiences worldwide to its range of innovative solutions. “Each celebrity resonates with a specific campaign segment and distinct audience demographics, creating natural virality across diverse cultures,” e& stated. The campaign reflects e&’s rebranding efforts and ambitious growth in telecom and digital services across the Middle East, Asia, Africa, and Europe. ICA/Expat Media
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